Online communities are key to finding your YES people. These are the people that you don’t have to convince to back you during your campaign. That’s because this is where most of the engagement happens. When you positively engage with other members, more often than not they will help with your campaign one way another. For members who cannot afford to donate, they usually help by sharing. The more people who know about your project, the more successful it will be. Over the weekend, I created Facebook and LinkIn groups, while also joining the reddit community. I had to wait until this time to do this because I wanted to create some content on my main page first.